Positive and Negative Stop Points
What the next photos do after a buyer clicks
Tommaso The Realtor
Certified Negotiation Expert
Tampa · Brandon · Riverview · Hillsborough / Pinellas
TampasHomeSource.com · ReadMyZillowReviews.com
5 star rated Zillow agent
Who this is for
Sellers in Tampa, Brandon, Riverview, Valrico, Apollo Beach, Sun City, and greater Hillsborough / Pinellas who want the listing to hold a buyer after the first click, not lose them on photo number four.
The short answer
Price and the main photo get the click. The next photos decide if the buyer stays. Those photos are either positive stop points or negative stop points. One keeps them. The other sends them back to the scroll.